The Merchant's House, BW Signature Collection

Hotel with bar/lounge, near Salisbury Cathedral

Choose dates to view prices

Sat 22 Nov
Fri 28 Nov
November 2025
15
December 2025
Immerse yourself in history at The Merchant's House, BW Signature Collection, where charming accommodations meet modern comforts. Enjoy a delicious buffet breakfast and unwind with a drink at the bar. With free self parking and helpful staff on hand, your stay is sure to be memorable.
Wonderful

Popular amenities

  • 24/7 front desk
  • Bar
  • Parking available
  • Non-smoking
  • Free WiFi

Main amenities (5)

  • Daily housekeeping
  • Breakfast available
  • Bar/lounge
  • 24-hour front desk
  • Air conditioning

Feel at home (6)

  • Private bathroom
  • Television
  • Daily housekeeping
  • Coffee/tea maker
  • Bath or shower
  • Limited on-site parking
£68
includes taxes & fees
30 Nov - 1 Dec

Room options

Showing 16 of 16 rooms
Free toiletries, hair dryer, towels, soap
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Classic Room, 1 Single Bed, Non Smoking

Very good

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 15 sq m
  • Sleeps 1
  • 1 Single Bed
Free toiletries, hair dryer, towels, soap
Classic Room, 1 King Bed, Non Smoking | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Classic Room, 1 King Bed, Non Smoking | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Free toiletries, hair dryer, towels, soap

Classic Room, 1 King Bed, Non Smoking

Excellent

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 18 sq m
  • Sleeps 2
  • 1 King Bed
Free toiletries, hair dryer, towels, soap
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Classic Room, 2 Single Beds, Non Smoking

Wonderful

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 18 sq m
  • Sleeps 2
  • 2 Single Beds
Free toiletries, hair dryer, towels, soap
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Superior Room, 1 King Bed, Non Smoking

Exceptional

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 20 sq m
  • Sleeps 2
  • 1 King Bed
Free toiletries, hair dryer, towels, soap
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Deluxe Room, 1 King Bed, Non Smoking

Exceptional

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 23 sq m
  • Sleeps 2
  • 1 King Bed
Free toiletries, hair dryer, towels, soap
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Deluxe Room, 1 King Bed, Non Smoking (Larger Room)

Wonderful

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 20 sq m
  • Sleeps 2
  • 1 King Bed
Free toiletries, hair dryer, towels, soap
Standard Room, 1 King Bed, Non Smoking (Theme Room) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Standard Room, 1 King Bed, Non Smoking (Theme Room) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Standard Room, 1 King Bed, Non Smoking (Theme Room)

Exceptional

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • 19 sq m
  • Sleeps 2
  • 1 King Bed
Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed) | Terrace/patio
Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed) | Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Suite, 1 King Bed, Non Smoking, Courtyard Area (with Sofabed)

Highlights

Air conditioning
LED TV
Hypo-allergenic bedding
Private bathroom
Hairdryer
Electric kettle
Free bottled water
Coffee/tea maker
  • Sleeps 4
  • 1 King Bed

Classic King Room-Non-Smoking

  • Sleeps 2
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board
Hypo-allergenic bedding, desk, laptop workspace, iron/ironing board

Classic Single Room

  • Sleeps 1

Classic Room With 2 Single Beds-Non-Smoking

  • Sleeps 2

Superior King Room-Non-Smoking

  • Sleeps 2

Deluxe King Room-Non-Smoking

  • Sleeps 2

1 King Bed, Non-Smoking, Theme Room

  • Sleeps 2

1 King Bed, Non-Smoking, Deluxe Room, Larger Room

  • Sleeps 2

Suite-1 King Bed, Non-Smoking, Sofabed, Courtyard, Lounge Area

  • Sleeps 2

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Holiday Inn Salisbury - Stonehenge by IHG
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About the area

Map
29 Milford St, Salisbury, England, SP1 2AP

What's nearby

  • Market Square - 3 min walk - 0.3 km
  • Cathedral Close - 4 min walk - 0.4 km
  • Salisbury Cathedral - 7 min walk - 0.7 km
  • Salisbury Museum - 9 min walk - 0.8 km
  • Old Sarum - 5 min drive - 3.8 km

Getting around

  • Southampton (SOU) - 34 min drive
  • Bournemouth (BOH-Bournemouth Intl.) - 41 min drive
  • Bristol International Airport (BRS) - 104 min drive
  • Salisbury (XSR-Salisbury Train Station) - 13 min walk
  • Salisbury Station - 13 min walk
  • Dean Station - 22 min drive

Restaurants

  • ‪Chick-O-Land - ‬2 min walk
  • ‪McDonald's - ‬2 min walk
  • ‪Noodle Camp - ‬3 min walk
  • ‪PizzaExpress - ‬3 min walk
  • ‪The Coach & Horses - ‬3 min walk

About this property

The Merchant's House, BW Signature Collection

When you stay at The Merchant's House, BW Signature Collection, you'll be within a 15-minute drive of New Forest National Park and Stonehenge. You can unwind with a drink at the bar/lounge, and buffet breakfast is available on weekdays. Also, this hotel is within a short 10-minute walk of Salisbury Cathedral. The helpful staff and overall property condition get great marks from fellow travellers.

At a glance

Hotel size

    • 37 rooms

Arriving/Leaving

    • Check-in start time: 3:00 PM; check-in end time: anytime
    • Minimum check-in age – 18
    • Check-out time is 11:00 AM

Special check-in instructions

    • Front desk staff will greet guests on arrival at the property

Required at check-in

    • Credit card, debit card or cash deposit required for incidental charges
    • Government-issued photo ID may be required
    • Minimum check-in age is 18

Pets

    • Pets not allowed

Internet

    • Free WiFi in public areas
    • Free WiFi in rooms

Parking

    • On-site parking is limited

Other information

    • Smoke-free property

Property amenities

Food and drink

  • Buffet breakfast (surcharge) on weekday mornings 7:00 AM–10:00 AM
  • Bar/lounge

Services

  • 24-hour front desk

Accessibility

  • Upper floors accessible by stairs only

Room amenities

Be entertained

  • 40-inch LED TV
  • Digital TV channels

Home comfort

  • Heating (climate-controlled) and air conditioning
  • Coffee/tea maker
  • Electric kettle
  • Iron/ironing board

Sleep well

  • Hypo-allergenic bedding
  • Bed sheets provided

Freshen up

  • Private bathroom
  • Bath or shower
  • Free toiletries
  • Hairdryer
  • Towels
  • Toilet paper

Stay connected

  • Desk
  • Free WiFi

Food and drink

  • Free bottled water
  • Free tea bags/instant coffee

More

  • Daily housekeeping

Fees & policies

Optional extras

  • Buffet breakfast is offered for an extra charge of approximately GBP 15.00 for adults and GBP 9.00 for children

Policies

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
This property does not have lifts.
Guests can rest easy knowing that there's a fire extinguisher, a smoke detector and a first aid kit on-site.
This property accepts credit cards and debit cards. Cash is not accepted.
Credit cards accepted: Visa, Mastercard, American Express
Cashless transactions are available.
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with UK consumer law, property booking services are not subject to the right of withdrawal.

Also known as

The Merchant's House
The Merchant's House BW Signature Collection
The Merchant's House, BW Signature Collection Hotel
The Merchant's House, BW Signature Collection Salisbury
The Merchant's House, BW Signature Collection Hotel Salisbury

Frequently asked questions

Are pets allowed at The Merchant's House, BW Signature Collection?

Sorry, pets aren't allowed.

Is parking offered on site at The Merchant's House, BW Signature Collection?

Yes. Parking spaces may be limited.

What are the check-in and check-out times at The Merchant's House, BW Signature Collection?

Check-in start time: 3:00 PM; check-in end time: anytime. Check-out time is 11:00 AM.

What's the area around The Merchant's House, BW Signature Collection like?

The Merchant's House, BW Signature Collection is a short 9-minute walk from Salisbury Cathedral and 4 minutes' walk from Market Square. Our travellers say that the local area is very central.

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The Merchant's House, BW Signature Collection Reviews

9.2

Wonderful

9.6/10

Cleanliness

9.6/10

Staff & service

8.6/10

Amenities

9.2/10

Property conditions & facilities

8.8/10

Eco-friendliness

Popular mentions

Service staffRoomBreakfastLocationBarParkingBathroomShowerDrinksBed

What guests liked

  • Breakfast was consistently described as delicious, excellent, and very good with eggs cooked perfectly to order. (66 reviews)
  • The air conditioning was comfortable and delightful, providing a refreshing respite during a heat wave. (3 reviews)
AI Sparkle IconFrom real guest reviews summarized by AI.

10/10 Exceptional

We had a lovely time in Salisbury at the merchants hotel, the staff were friendly, the room was clean and comfortable.
Christine, 1-night trip

10/10 Exceptional

Lovely Stay

Best buffet breakfast, eggs cooked perfectly to order. All the staff friendly and helpful. Accommodation perfect, comfortable, clean everything we needed.
Jane, 2-night trip

10/10 Exceptional

Lovely city centre hotel

Lovely hotel in the centre of the city. Great staff and lovely room. Breakfast was also fab!
Ian, 2-night trip

10/10 Exceptional

I had a very solid stay here. The staff were welcoming and efficient, and my single room was spotless and comfortable. The windows have excellent soundproofing; while I can't confirm if it muffles the weekend noise from the nightclub across the road, it was quiet during my weeknight stay. All this for £52 per night is a great value.
Karl, 2-night trip

10/10 Exceptional

Best choice

As always, a great stay. Helpful staff, great breakfast, good position. Better than the alternatives.
Mark, 2-night trip

8/10 Very good

Our superior room was very clean and spacious and all staff were very pleasant. Overall the hotel was very well presented and we will be happy to return. On the down side the shower over the bath needs to be updated and the bathroom needed more shelving with only 1 shower gel.
raymond, 3-night trip

10/10 Exceptional

Short stay in centre of town

Nice ground floor room, a little on small size, but all clean and tidy.
Jane, 2-night trip

8/10 Very good

Nice hotel, comfortable stay.
Christopher, 2-night trip

10/10 Exceptional

Nicely located heriage building, breakfast was great, staff was attentive, room was a little small but had air conditioning and a nice bathroom.
Rhonda, 2-night trip

10/10 Exceptional

Lovely hotel, friendly staff!! Happy days.
James, 2-night trip

10/10 Exceptional

Great staff. Clean and lovely rooms.
James, 1-night trip

8/10 Very good

Lovely staff, very friendly and helpful. Breakfast was very good. Position of hotel is great for exploring Salisbury and very quiet at night. The only thing that let it down for me was the size of our room. I had to clamber over the bed to get in and out as the bed was up against the dressing table. Could also do with a walk in shower instead of a bath, which was very high and difficult to get in and out of safely. But overall we really enjoyed our stay.
Alison, 3-night trip

10/10 Exceptional

Great hotel in a great location, plenty of things to do all in just a short walk away
Marc, 3-night trip

10/10 Exceptional

Nice friendly place to stay- rooms very clean. Very tasty breakfast
Gavin, 1-night trip

8/10 Very good

Excellent location, clean, well priced. Room was simple but had what we needed.
Phillip, 3-night trip

6/10 Good

The service was friendly, but unfortunately our room was very musty and you could see this as damp near the window. Internal bathroom with no way of opening external windows and maybe little surprise, but not a nice way to walk into a room. The room we had was on the road, which is fine, until you realise at 1am there is a nightclub opposite the window and at 3.30am when everyone piles out onto the street, meant a very poor nights sleep.
Mark, 1-night trip

10/10 Exceptional

Best option

Best option in Salisbury. Well run, comfortable. Never any issues.
1-night trip

10/10 Exceptional

Great to stop off at after long journey.
Thomas, 1-night trip

10/10 Exceptional

Great location

We stayed at this hotel for two nights visiting Stonehenge and Salisbury Cathedral, and highly recommend! It's very comfortable, and getting up very early in the morning to drive to Stonehenge we met another group in the lobby about to do the exact same thing! It's a short walk to the Cathedral, and there's plenty of food options nearby.
Elizabeth, 2-night trip

10/10 Exceptional

Excellent place to stay in Salisbury

I highly rate this property, everything from check in to the standards of the rooms and the breakfast makes this one of the few hotels I rate 5 stars.
Richard, 1-night trip

8/10 Very good

Nice and comfy hotel, very friendly staff, no lift, extremely clean. A bit noisy from neighbouring room and bar close y
Hannerieke, 1-night trip

10/10 Exceptional

Great location

Excellent central position for exploring Salisbury. Good breakfast. Rooms recently upgraded.
Susan, 1-night trip

10/10 Exceptional

Great choice for Salisbury

Great location, fantastic breakfast, excellent service and really clean.
Simone, 1-night trip

10/10 Exceptional

The place to stay in Salisbury

This hotel has everything, good rooms, centre of Salisbury and great service. Everything is of a good standard, stayed here numerous times and always been enjoyable.
Richard, 1-night trip

10/10 Exceptional

All the staff were great and the staff organizing the breakfast were brilliant as was the breakfast.
Terence, 1-night trip