A cityscape with traditional architecture amidst modern skyscrapers, autumn foliage, and a mountainous backdrop.

Hotels in Seoul

Q: What are the top Seoul boutique hotels?

Choose a stylish and luxurious boutique hotel in Seoul . Park Hyatt Seoul is a popular hotel with our travellers, offering guests an indoor pool as well as climate-controlled guestrooms with 24-hour room service. You'll find it in Gangnam-gu, a great location. Another top-rated boutique property is Hotel The Designers Samseong . Located in Gangnam-gu, this upscale property has a restaurant and a bar/lounge along with individually decorated guestrooms with private hot tubs.

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Where to stay in Seoul?

Properties are selected based on real traveller reviews and popularity among guests who’ve booked a night in Seoul on Hotels.com. These Seoul hotels consistently deliver on quality, location and traveller experience. Last updated on 5 November 2026.

1. Novotel Ambassador Seoul Dongdaemun Hotels & Residences

Jung-gu

includes taxes & fees

1 Dec - 2 Dec

A modern hotel with a vertical facade, large windows, and a sign reading "HOTEL GRACERY".

2. Hotel Gracery Seoul

Jung-gu

includes taxes & fees

2 Dec - 3 Dec

A modern hotel lobby with a large sectional sofa, a reception desk, and large windows offering city views.

3. Solaria Nishitetsu Hotel Seoul Myeongdong

Myeong-dong

includes taxes & fees

30 Nov - 1 Dec

The exterior of a building with the sign "SHILLA STAY" indicating a hotel or accommodation.

4. Shilla Stay Seodaemun Seoul Station

Seodaemun-gu

includes taxes & fees

23 Nov - 24 Nov

A luxurious lobby with marble flooring, a grand chandelier, and a central bar area.

5. THE GRAND LOTTE SEOUL - 더그랜드롯데 서울

Myeong-dong

includes taxes & fees

6 Dec - 7 Dec

A modern hotel building with multiple floors, large windows, and a prominent sign reading "HOTEL THE BOTANK".

6. HOTEL THE BOTANIK SEWOON MYEONGDONG

Jung-gu

includes taxes & fees

29 Nov - 30 Nov

A cityscape with a prominent hotel building labeled "SUITE HOTEL" featuring a modern design with numerous windows and a flat roof.

7. ENA Suite Hotel Namdaemun

Jung-gu

includes taxes & fees

1 Dec - 2 Dec

A modern hotel entrance with a prominent geometric sculpture, a well-lit facade, and a cityscape in the background.

8. LOTTE CITY HOTEL MYEONGDONG

Myeong-dong

includes taxes & fees

1 Dec - 2 Dec

A modern high-rise building with a grid of windows, a ground-level entrance, and a well-lit street.

9. Sotetsu Hotels The Splaisir Seoul Myeongdong

Jung-gu

includes taxes & fees

2 Dec - 3 Dec

A spacious lobby with a modern design, featuring a check-in counter, seating area, and decorative vases.

10. NINE TREE BY PARNAS SEOUL INSADONG

Jongno-gu

includes taxes & fees

29 Nov - 30 Nov

A modern hotel with a prominent yellow sign on the side, surrounded by other buildings.

11. L7 MYEONGDONG by LOTTE HOTELS

Myeong-dong

includes taxes & fees

30 Nov - 1 Dec

A modern hotel with a grid of illuminated windows, a prominent sign at the top, and a view of the surrounding urban area.

12. NINE TREE BY PARNAS SEOUL MYEONGDONG 2

Jung-gu

includes taxes & fees

8 Nov - 9 Nov

A narrow corridor with a bench, potted plants, and a small water feature.

13. Pacific Hotel

Myeong-dong

A modern hotel room with a large bed, a bedside table with a phone, a small desk with a chair, a TV, and a mirror on the wall.

14. HOTEL MYEONGDONGJANG

Myeong-dong

includes taxes & fees

3 Dec - 4 Dec

A modern hotel room with a large city view, a cozy seating area, and a unique central table.

15. ROYAL HOTEL SEOUL Myeongdong

Myeong-dong

includes taxes & fees

6 Dec - 7 Dec

A hotel entrance with a sign reading "SAVOY HOTEL" and a visible storefront for "Nail Park".

16. Savoy Hotel

Myeong-dong

includes taxes & fees

30 Nov - 1 Dec

A traditional pavilion with a tiled roof, stone lion statues, and a stone pagoda.

17. The Prima Hotel Jongno Insadong

Jongno-gu

includes taxes & fees

1 Dec - 2 Dec

A hotel entrance with 'L'ESCAPE' signage, a grand staircase, and decorative lighting.

18. L’Escape, a Luxury Collection Hotel, Seoul Myeongdong

Jung-gu

includes taxes & fees

6 Dec - 7 Dec

A modern hotel building with a flat facade, multiple windows, and a parking area in front.

19. Hotel Midcity Myeongdong

Myeong-dong

includes taxes & fees

30 Nov - 1 Dec

A large, ornate building with a detailed facade and a series of floating geometric shapes.

20. New Blanc Central Myeongdong

Jung-gu

includes taxes & fees

3 Dec - 4 Dec

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A high-rise hotel with multiple floors, illuminated windows, and a prominent sign.

Ramada Hotels & Suites Seoul Namdaemun

Jung-gu

£465 off

for 2 nights, 1 room

£190 per night

includes taxes & fees

A modern living room with a sectional sofa, a coffee table, and a large window with curtains.

Crown Park Hotel Seoul Myeongdong

Jung-gu

£551 off

for 2 nights, 1 room

£231 per night

includes taxes & fees

The Prima Hotel Jongno Insadong

Jongno-gu

£338 off

for 2 nights, 1 room

£219 per night

includes taxes & fees

A modern building with a central entrance, surrounded by greenery and benches.

Hongdae Local Stitch Creator Town Seogyo

Hongdae

£131 off

for 2 nights, 1 room

£197 per night

includes taxes & fees

A modern high-rise building with multiple floors, large windows, and a prominent signage.

NINE TREE BY PARNAS SEOUL DONGDAEMUN

Jung-gu

£443 off

for 2 nights, 1 room

£218 per night

includes taxes & fees

A modern hotel with a glass facade, multiple floors, and illuminated windows.

Shilla Stay Gangnam Yeoksam

Gangnam-gu

for 2 nights, 1 room

£251 per night

includes taxes & fees

HOTEL MYEONGDONGJANG

Myeong-dong

£546 off

for 2 nights, 1 room

£167 per night

includes taxes & fees

HOTEL THE BOTANIK SEWOON MYEONGDONG

Jung-gu

£240 off

for 2 nights, 1 room

£263 per night

includes taxes & fees

The Prima Hotel Jongno Insadong

Jongno-gu

£315 off

for 2 nights, 1 room

£205 per night

includes taxes & fees

Crown Park Hotel Seoul Myeongdong

Jung-gu

£566 off

for 2 nights, 1 room

£237 per night

includes taxes & fees

Shilla Stay Seodaemun Seoul Station

Seodaemun-gu

£487 off

for 2 nights, 1 room

£225 per night

includes taxes & fees

The exterior of the Summit Hotel with illuminated signage, large glass windows, and a modern architectural design.

The Summit Hotel Seoul Dongdaemun

Jung-gu

£15 off

for 2 nights, 1 room

£157 per night

includes taxes & fees

ROYAL HOTEL SEOUL Myeongdong

Myeong-dong

for 2 nights, 1 room

£296 per night

includes taxes & fees

A modern reception area with a curved white reception desk, black sofas, and a large window offering a view of the outdoors.

Orakai Daehakro Hotel, BW Signature Collection

Jongno-gu

£28 off

for 2 nights, 1 room

£217 per night

includes taxes & fees

Hongdae Local Stitch Creator Town Seogyo

Hongdae

£129 off

for 2 nights, 1 room

£193 per night

includes taxes & fees

NINE TREE BY PARNAS SEOUL INSADONG

Jongno-gu

£172 off

for 1 room

includes taxes & fees

A modern lounge area with a sofa, armchairs, and a wooden bench.

Shilla Stay Gwanghwamun Myungdong

Jongno-gu

£153 off

for 1 room

includes taxes & fees

HOTEL THE BOTANIK SEWOON MYEONGDONG

Jung-gu

£99 off

for 1 room

includes taxes & fees

The Prima Hotel Jongno Insadong

Jongno-gu

£113 off

for 1 room

includes taxes & fees

Crown Park Hotel Seoul Myeongdong

Jung-gu

£235 off

for 1 room

includes taxes & fees

Check out pet-friendly hotels in Seoul

L’Escape, a Luxury Collection Hotel, Seoul Myeongdong

Jung-gu

includes taxes & fees

6 Dec - 7 Dec

A spacious lobby with a modern design, featuring a seating area with sofas and tables, a staircase, and large windows offering views of the outdoors.

RYSE, Autograph Collection Seoul by Marriott

Hongdae

includes taxes & fees

1 Dec - 2 Dec

View all properties

You can also stay at hotels with a pool in Seoul

THE GRAND LOTTE SEOUL - 더그랜드롯데 서울

Myeong-dong

includes taxes & fees

6 Dec - 7 Dec

View all properties

Go beyond your typical stay in Seoul

Our prices for hotels in Seoul are cheapest in April

Top neighbourhoods in Seoul

A city skyline at dusk with illuminated buildings, a river, and multiple bridges.

Hongdae

Hongdae's streets buzz with youthful energy and creative spirit, where street performers compete for attention against vibrant murals and indie music venues. Students from Hongik University mix with travellers exploring quirky galleries, the Trickeye Museum, and vintage shops tucked into narrow alleys. After dark, the area transforms into Seoul's premier nightlife hub with clubs pumping until sunrise. Cosy cafes and Korean BBQ joints provide perfect fuel for exploring this artistic playground. Getting around is a breeze with three metro stations including Hongik University Station connecting you to Seoul's major attractions. Budget-friendly hostels and boutique guesthouses make ideal bases for experiencing this dynamic slice of contemporary Korean culture.

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A street with a shop displaying colorful items and a sign for an antique shop.

Insa-dong

Insa-dong's narrow alleys buzz with cultural treasures around every corner. Browse artisan workshops where craftspeople create traditional pottery, hanji paper goods, and calligraphy scrolls. Jogyesa Temple's golden Buddha statues and colourful lanterns provide a peaceful escape, while Ssamziegil's spiral shopping complex houses quirky boutiques and art galleries. Street vendors tempt you with hotteok pancakes and other Korean treats. Tea houses serve omija tea and rice cakes in traditional hanok buildings with wooden facades and curved tile roofs. Most shops open from 10 AM to 8 PM, with the high street becoming wonderfully pedestrian-only on weekends. Nearby Anguk Station connects you to Seoul's excellent subway system when your shopping bags get too heavy to carry.

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A statue with a pagoda-like roof, surrounded by vibrant flowers and a cityscape in the background.

Gangnam-gu

Gangnam-gu delivers Seoul's most glamorous experience with sleek glass skyscrapers housing luxury boutiques and corporate giants. Shop designer brands on Apgujeong Rodeo Street or explore the massive underground COEX Mall complex. The contrast of ancient Bongeunsa Temple against the modern skyline creates perfect photo ops for travellers seeking both culture and contemporary thrills. Michelin-starred restaurants and upscale Korean BBQ spots cater to discerning foodies throughout this district. Getting around is a breeze with excellent subway connectivity through Cheongdam Station and multiple bus routes criss-crossing the area. Luxury hotels and serviced apartments dominate accommodation, making Gangnam perfect for travellers who appreciate the finer things.

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A cityscape with a prominent mountain in the background and a tall tower on top.

Itaewon 2-dong

Seoul's Itaewon district serves up a global buffet for your senses with international restaurants, bars, and shops around every corner. Hunt for treasures on Antique Furniture Street or escape the urban buzz with a hike in nearby Namsan Mountain Park. The iconic Seoul Fortress Walls offer perfect photo ops while the botanical garden provides a peaceful green retreat. Getting around couldn't be easier with excellent subway connections and walkable streets, though prepare for some steep hills. Accommodation options range from budget-friendly guesthouses to stylish boutique hotels catering to international travellers. The area truly comes alive after dark when its famous nightlife scene kicks into high gear.

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Traditional Korean architecture with tiled roofs and wooden structures, set against a backdrop of modern buildings and a mountain.

Samcheong-dong

Samcheong-dong blends Seoul's past and present through stone-paved alleys and hanok houses with curved tile roofs. Art lovers can hop between traditional buildings that now house galleries and boutique shops. The National Folk Museum offers a deep dive into Korean heritage, while nearby Bukchon Hanok Village creates the perfect backdrop for culture seekers. Traditional tea houses serve omija tea alongside modern fusion cafés, creating a diverse dining scene in historic settings. The area is best explored on foot, with Anguk Station just five minutes away for easy access to other Seoul attractions. Boutique hotels and authentic hanok guesthouses provide unique accommodation experiences that connect visitors to Korean culture.

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Top landmarks in Seoul

A bustling urban street at night with illuminated storefronts and a crowd of people.

Myeongdong Street

8.6/10 (5,537 reviews)

If you want to give your credit card some exercise, head out to Myeongdong Street, a popular place for shoppers in Myeong-dong. Splash some more cash at Namdaemun Market, Lotte Department Store and Shinsegae Shopping Center.

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A modern skyscraper, a historic castle, and a body of water with a fountain.

Lotte World

8.6/10 (4,639 reviews)

Children and adults alike can have a thrilling day at Lotte World, one of the top theme parks located 7.6 mi (12.3 km) from central Seoul. Why not take a stroll along the riverfront and watch the sunset while you're here? It's also full of great shops and restaurants, so you can spend the afternoon having a wander. If you have fun at Lotte World, you'll love KidZania, just a short walk away.

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Bukchon Hanok Village

8.8/10 (3,330 reviews)

If you're planning a bit of sightseeing, head to Bukchon Hanok Village – just one of the monuments in Jongno-gu. You could also start your cultural experience by heading over to the museums in the area. It's also full of great shops and restaurants, so you can spend the afternoon having a wander. Seoul has other landmarks that you might want to visit, such as Gyeongbokgung Palace.

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COEX Convention and Exhibition Center

8.4/10 (1,800 reviews)

If you want to give your credit card some exercise, head out to COEX Convention and Exhibition Center, a popular place for shoppers in Gangnam-gu. Why not take a stroll along the riverfront and watch the sunset while you're here? It's also full of great shops and restaurants, so you can spend the afternoon having a wander. Splash some more cash at Starfield COEX Mall, Teheran-ro and Hyundai Department Store Trade Center.

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A cityscape at night with illuminated buildings, a prominent tower, and a river.

Lotte World Tower

8.8/10 (2,646 reviews)

Songpa-gu is home to Lotte World Tower and is a popular place to see in Seoul. Why not take a stroll along the riverfront and watch the sunset while you're here? It's also full of great shops and restaurants, so you can spend the afternoon having a wander. Seoul has many other landmarks that you might want to see, such as Bukchon Hanok Village and Gyeongbokgung Palace.

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Seoul and related destinations

Wander through Myeongdong Street's neon wonderland, where cosmetic shops offer free samples with such enthusiasm you'll need an extra suitcase. Namdaemun Market's labyrinthine alleys hide food stalls where ajummas serve dumplings with no-nonsense efficiency. The ancient gates of palaces stand in defiant contrast to Gangnam's gleaming towers, a juxtaposition that somehow makes perfect sense. At Lotte World, families scream on roller coasters while businessmen in suits eat ice cream with surprising dignity. COEX Mall houses an Instagram-famous library where books create waves across the ceiling. Don't miss street food vendors who transform simple ingredients into culinary magic with the casual brilliance of people who've perfected one dish for decades.

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Check out reviews of Seoul hotels guests love

A spacious living room with a large sofa, coffee tables, and a fireplace.

Signiel Seoul

Songpa-gu

10/10 Exceptional

Thomas Clive

A hotel room with a large bed, a desk, a chair, and a TV.

Four Seasons Hotel Seoul

Jongno-gu

10/10 Exceptional

Trisha

L’Escape, a Luxury Collection Hotel, Seoul Myeongdong

Jung-gu

10/10 Exceptional

Jennifer

THE GRAND LOTTE SEOUL - 더그랜드롯데 서울

Myeong-dong

10/10 Exceptional

Simran

A modern indoor swimming pool with a glass floor, surrounded by seating areas and large windows offering city views.

Sofitel Ambassador Seoul Hotel & Serviced Residences

Songpa-gu

10/10 Exceptional

Jihye

A modern hotel with a large glass facade, multiple floors, and a prominent sign reading "Mercure Hotel".

Mercure Ambassador Seoul Magok

Gangseo-gu

10/10 Exceptional

Laura

A spacious lobby with high ceilings, large windows, and a modern chandelier.

Dormy Inn SEOUL Gangnam

Gangnam-gu

10/10 Exceptional

Darren

A modern building with large windows, a wooden facade, and a visible entrance.

Hotel Sunbee Insadong

Jongno-gu

10/10 Exceptional

Antonella

A modern living room with a sofa set, a coffee table, and a dining area with a table and chairs. Large windows offer a city view.

Grand Mercure Ambassador Hotel and Residences Seoul Yongsan

Yongsan-gu

10/10 Exceptional

Mark

A hotel room with two beds, a small table with a vase of flowers, a chair, and a view of a cityscape and water.

LOTTE CITY HOTEL GIMPO AIRPORT

Gangseo-gu

10/10 Exceptional

Thomas

Frequently Asked Questions

How much does a hotel room cost in Seoul?

You can discover great hotels in Seoul from £62 with properties to suit all budgets and needs. STAY Ann Iksun and Grida Hongdae are a couple of affordable hotels popular with our travellers. If you're after an affordable hotel in Seoul that meets all of your requirements, set your filters and then sort the results by "Price: low to high".

How can I find deals and earn rewards at Seoul hotels?

Discover great deals on Seoul hotel stays with Hotels.com. You can also look at hotel prices mid-week or during the low season to find off-peak deals. If you're up for a spontaneous trip, don't forget to check out our last-minute deals on Seoul hotels.

Can I book Seoul hotels with free cancellation?

It's easy to book a refundable Seoul hotel on Hotels.com. Simply filter hotels by "Property cancellation options" and select "Fully refundable property". Most hotels offer free cancellation, so you can receive a refund if you need to cancel. Some hotels do require cancelling more than 24 hours before check-in, so double-check your booking beforehand.

What are the top-rated luxury hotels in Seoul?

Some of the most popular luxury hotels in Seoul are THE GRAND LOTTE SEOUL - 더그랜드롯데 서울, Lotte Hotel World, and Sejong Hotel. THE GRAND LOTTE SEOUL - 더그랜드롯데 서울 is a luxury hotel with a high guest rating amongst our travellers, and it offers an indoor pool, a hot tub and a golf driving range. Lotte Hotel World and Sejong Hotel are two more favourite luxury stays in great Seoul locations.

What are some top pet-friendly hotels in Seoul?

Consider one of our travellers' favourite pet-friendly hotels in Seoul:

Four Seasons Hotel Seoul: A hotel in Jongno-gu with a guest rating of 9.6 out of 10
Grand Mercure Ambassador Hotel and Residences Seoul Yongsan: A hotel in Yongsan-gu with a guest rating of 9.4
Conrad Seoul: A hotel in Yeongdeungpo-gu with a guest rating of 9.2

You can also use the "Amenities" filter in your search on Hotels.com and check "Pet friendly" to discover more pet-friendly hotels in Seoul.

What are some of the best hotels in Seoul for couples?

Stay at a top-rated Seoul romantic hotel and make the most of your couple's holiday. Our travellers love The Westin Josun Seoul, a hotel in Jung-gu with a garden-view restaurant. Another romantic hotel with top reviews is Grand InterContinental Seoul Parnas by IHG. This hotel can be found in Samseong-dong with 3 restaurants as well as in-room massages for a perfect stay. Discover more hotels in Seoul on Hotels.com for couples by using the "Traveller experience" filter in your search and selecting "Adults only" or "Romantic".

What are some of the best kid-friendly hotels in Seoul?

Some of the most well reviewed Seoul hotels for kids include Grand InterContinental Seoul Parnas by IHG, Hostel Tommy, and Courtyard by Marriott Seoul Botanic Park. Grand InterContinental Seoul Parnas by IHG is a kid-friendly hotel in Gangnam-gu with a guest score of 9.6 out of 10, offering family-friendly amenities like an indoor pool and free parking, plus free cots in guestrooms. Check out Hostel Tommy in Jongno-gu with a guest score of 9.6. This popular hostel has a free continental breakfast and a snack bar/deli, as well as children's dinnerware in the guestrooms. Courtyard by Marriott Seoul Botanic Park is another good option in Gangseo-gu with a garden-view restaurant and free parking, plus free cots in the guestrooms. Find even more kid-friendly hotels in Seoul by using our "Family friendly" filter on Hotels.com when you search.

What are the top Seoul hotels with a pool?

For some added luxury, discover the best Seoul hotels with a pool. The Magpie Hotel is a great hotel in Jongno-gu with an indoor pool and a guest rating of 10 out of 10. The Westin Josun Seoul is a popular hotel in Jung-gu that features an indoor pool along with a garden-view restaurant. To find more stays in Seoul with a pool, use the "Amenities" filter on Hotels.com in your search and select "Pool".

What are some of the best Seoul hotels with free parking?

If you're exploring by car, finding a great Seoul hotel with free parking is a win. Our travellers' favourites include:

Blue Mansion Hotel Seoul: A hotel with an average guest rating of 10 out of 10
I'm Green Boutique House: A hotel in Seongbuk-gu with an average guest rating of 10
L’Escape, a Luxury Collection Hotel, Seoul Myeongdong: A hotel in Jung-gu with an average guest rating of 9.6

What are the top Seoul boutique hotels?

Choose a stylish and luxurious boutique hotel in Seoul. Park Hyatt Seoul is a popular hotel with our travellers, offering guests an indoor pool as well as climate-controlled guestrooms with 24-hour room service. You'll find it in Gangnam-gu, a great location. Another top-rated boutique property is Hotel The Designers Samseong. Located in Gangnam-gu, this upscale property has a restaurant and a bar/lounge along with individually decorated guestrooms with private hot tubs.

What are some popular hotels in central Seoul?

If you're looking for hotels in central Seoul, check out Hotel28 Myeongdong and The Westin Josun Seoul. Travellers love Hotel28 Myeongdong for its location, as well as the restaurant, gym and free parking this hotel offers. The Westin Josun Seoul is another popular central hotel with an indoor pool, a garden-view restaurant and a bar/lounge. Stay at one of these hotels for easy access to top sights like Myeongdong Street and Namdaemun Market. Myeong-dong and Gangnam-gu are some of the most central areas for your Seoul holiday.

Find out more about Seoul

Seoul: Where Ancient Gates Embrace Modern Marvels Amidst Nature's Embrace

Discover the vibrant city of Seoul, South Korea, where ancient traditions harmoniously blend with cutting-edge modernity. Marvel at the striking Gyeongbokgung Palace, wander through the bustling streets of Myeongdong, and relish the serenity of Namsan Park. Experience the electric nightlife in Hongdae, and savour delectable street food at Gwangjang Market. With a rich tapestry of culture, history, and innovation, Seoul captivates every traveller. For a comfortable stay, explore a range of hotels nestled in the heart of this dynamic metropolis, ensuring you’re never far from the action.

Discover great hotels near Seoul

Seoul offers a diverse range of hotel accommodations to suit every budget, from affordable hostels to luxurious high-end establishments. Expect to find modern amenities, convenient locations, and unique designs that reflect the city's vibrant culture. Prices vary widely, making it easy to find the best hotels in Seoul for your needs. Here are some of the most popular hotels with our travellers near Seoul:

Urbanest Hotelopens in new window: This budget-friendly hotel offers a comfortable retreat with a guest rating of 8.8 out of 10. The property features a variety of dining options including a Coffee Shop and local restaurants, perfect for those seeking authentic culinary experiences. Guests can unwind with entertainment options such as multiple televisions and cable television. With fitness facilities available, this hotel caters to leisure travellers looking for a blend of affordability and comfort in a vibrant location.
Goyang Hotel Yujiopens in new window: A standout choice for budget-conscious travellers, Goyang Hotel Yuji boasts an impressive guest rating of 9.2 out of 10. This hotel provides a welcoming atmosphere with entertainment options that include several televisions, ensuring relaxation after a day of exploring. With its emphasis on comfort and distinctive experiences, Goyang Hotel Yuji is ideal for those seeking a stylish and enjoyable stay without breaking the bank.
GM JS Boutique Hotelopens in new window: As a charming 3.5-star hotel, GM JS Boutique Hotel impresses with a guest rating of 8.6 out of 10. The property features an array of dining options, including a buffet breakfast and a delightful restaurant, enhancing the culinary experience. Guests can enjoy various entertainment amenities including multiple televisions and cable television. With its quick response to any complaints, this hotel is perfect for leisure travellers who appreciate attentive service and a comfortable environment during their adventures.

Where to stay in Seoul

Some of the best areas to stay in Seoul are Myeong-dong, Gangnam-gu, and Hongdae. Myeong-dong is renowned for its vibrant shopping and cultural experiences, while Gangnam-gu offers a blend of business and family-friendly attractions. Hongdae is famous for its lively arts scene. For first-time visitors, Myeong-dong is the ideal choice, providing easy access to iconic sights and bustling energy.

Myeong-dongopens in new window: Myeong-dong is a vibrant district that buzzes with energy, making it a top choice for travellers looking to indulge in shopping and dining. This area is famous for its bustling shopping streets lined with international brands and local boutiques, perfect for fashion lovers. You can explore a variety of street food stalls offering delicious treats, along with charming cafes to relax in. Don’t miss iconic attractions like N Seoul Tower for panoramic views of the city and Gyeongbokgung Palace, where you can delve into Korea's rich history. Whether you’re wandering through lively markets or enjoying a cultural tour, Myeong-dong has something for everyone.
Gangnam-guopens in new window: Known for its upscale vibe, Gangnam-gu is the place to stay if you’re after a chic shopping experience and gourmet dining. The trendy Garosu-gil street is lined with stylish shops, cafes, and art galleries, making it a favourite for those who enjoy a mix of culture and retail therapy. Families will love Lotte World, a massive amusement park with thrilling rides and attractions. The area is also home to several museums that offer insights into Korean art and history. With a vibrant atmosphere and plenty of options for entertainment, Gangnam-gu is a fantastic choice for a contemporary urban experience.
Hongdaeopens in new window: Hongdae is a lively district known for its youthful energy and artistic vibe, making it a great spot for those who appreciate live music and cultural experiences. The area comes alive with street performances and unique art displays, especially during weekends. It's a fantastic place for café hopping, where you’ll find an array of themed cafes perfect for unwinding. The local nightlife is buzzing with cultural venues that host everything from indie concerts to theatre performances. With its creative atmosphere and diverse activities, Hongdae offers a unique glimpse into the heart of Seoul’s contemporary culture.

Things to do in Seoul

Seoul is a vibrant metropolis where ancient traditions meet modern flair, set against a backdrop of rolling mountains and serene parks. Enjoy leisurely strolls through lush green spaces, indulge in bustling markets, or embark on scenic hikes. With a lively shopping scene, there’s something delightful at every turn.

Insa-dongopens in new window – Stroll through the charming streets of Insa-dong, where traditional Korean culture meets modern artistry. Browse quaint shops filled with handmade crafts, antiques, and unique artworks. Don’t miss the chance to savour authentic Korean tea in one of the local tearooms, providing a perfect break as you soak in the area's rich heritage.
Hongdae Streetopens in new window – Dive into the youthful energy of Hongdae Street, known for its vibrant arts scene and lively atmosphere. Explore eclectic shops and enjoy street performances that showcase local talent. The area is also famous for its cafés, where you can relax and people-watch while indulging in delicious treats.
Gyeongbokgung Palaceopens in new window – Step back in time at Gyeongbokgung Palace, a stunning example of traditional Korean architecture. Wander through its sprawling grounds and admire the impressive structures, including the throne hall. Be sure to catch the changing of the guard ceremony for a glimpse into Korea’s regal past.
Lotte Worldopens in new window – Experience a day of excitement at Lotte World, a thrilling theme park packed with rides, an ice-skating rink, and a vibrant shopping mall. Whether you’re seeking adrenaline-pumping roller coasters or family-friendly attractions, this destination offers endless fun for visitors of all ages.
Myeongdong Streetopens in new window – Venture to Myeongdong Street, a bustling hub for shopping and street food. Browse an array of popular cosmetics brands and trendy fashion boutiques. The street comes alive in the evenings, with food stalls offering tantalising treats such as tteokbokki and hotteok, making it a must-visit for food enthusiasts.

4 tips for savvy savings when booking a hotel in Seoul

Book for the cheapest times: The most affordable time to visit Seoul is from January to March, when hotel prices tend to be lower. For those on a budget, a stay of at least 2 to 3 days is recommended to fully appreciate the city’s key landmarks, cultural attractions, and historical sites. During your visit, you can explore magnificent castles, vibrant shopping districts, fascinating museums, serene temples, and intriguing monuments, all while enjoying the city's delightful dining options and charming cafes. This period offers great value for money, making it an ideal choice for cultural immersion in this dynamic urban environment.
Look for last-minute deals on Hotels.com: To explore last-minute deals for hotels in Seoul, visit the Dealsopens in new window or Last-Minute Dealsopens in new window sections on Hotels.com, where you may discover discounted rates as your travel date approaches. Consider enabling email alerts or push notifications to stay informed about any flash sales and special promotions, ensuring you’re not missing any potential savings. Additionally, the Smart Shoppingopens in new window tool available via the app allows you to compare hotel prices and amenities, giving you a better chance of securing a great deal. You'll be promptly notified if prices drop or new rooms become available, making it easier to plan your last-minute getaway.
Be flexible with dates: Prices may fluctuate based on various factors, including the hotel's location, star rating, and the time of year. Therefore, being flexible with your travel dates could help you find a better deal for your stay in a hotel in Seoul. If you're seeking something distinctive, boutique hotels often provide a more personalised experience and may offer better value. When you make a booking with Hotels.com, we will inform you whether the price for your chosen dates is above or below the average. If the price appears to be on the higher side, we may suggest alternative dates that could be more affordable, assisting you in finding a suitable option.
Consider your location: Hotels situated near the city centre typically tend to be more expensive; however, given Seoul's exceptional public transport system, you may discover a more affordable independent hotel located further afield that remains well-connected. For those keen to explore alternative, less crowded neighbourhoods or even lesser-known nearby towns, there is often excellent value for money to be found. Opting for these alternative destinations could provide a more authentic and budget-friendly experience.

Best time to go to Seoul

Seoul experiences its lowest average temperature in January, at 27.3°F (-2.6°C), while August is the hottest month, with an average temperature of 78.4°F (25.8°C). July is usually the wettest month. March, April, and September are the peak travel months in Seoul, attracting a higher number of tourists. During this peak period, the weather is mostly sunny, accompanied by no to light rainfall. On the other hand, May, October, and November tend to be quieter times to visit, marked by light rainfall and mostly sunny conditions.

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Hotels in Seoul

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Where to stay in Seoul?

1. Novotel Ambassador Seoul Dongdaemun Hotels & Residences

2. Hotel Gracery Seoul

3. Solaria Nishitetsu Hotel Seoul Myeongdong

4. Shilla Stay Seodaemun Seoul Station

5. THE GRAND LOTTE SEOUL - 더그랜드롯데 서울

6. HOTEL THE BOTANIK SEWOON MYEONGDONG

7. ENA Suite Hotel Namdaemun

8. LOTTE CITY HOTEL MYEONGDONG

9. Sotetsu Hotels The Splaisir Seoul Myeongdong

10. NINE TREE BY PARNAS SEOUL INSADONG

11. L7 MYEONGDONG by LOTTE HOTELS

12. NINE TREE BY PARNAS SEOUL MYEONGDONG 2

13. Pacific Hotel

14. HOTEL MYEONGDONGJANG

15. ROYAL HOTEL SEOUL Myeongdong

16. Savoy Hotel

17. The Prima Hotel Jongno Insadong

18. L’Escape, a Luxury Collection Hotel, Seoul Myeongdong

19. Hotel Midcity Myeongdong

20. New Blanc Central Myeongdong

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Ramada Hotels & Suites Seoul Namdaemun

HOTEL MYEONGDONGJANG

NINE TREE BY PARNAS SEOUL INSADONG

Check out pet-friendly hotels in Seoul

L’Escape, a Luxury Collection Hotel, Seoul Myeongdong

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THE GRAND LOTTE SEOUL - 더그랜드롯데 서울

Go beyond your typical stay in Seoul

When is the best time to visit Seoul?

Price trends for hotels in Seoul

November

Top neighbourhoods in Seoul

Hongdae

Insa-dong

Gangnam-gu

Itaewon 2-dong

Samcheong-dong

Top landmarks in Seoul

Myeongdong Street

Seoul and related destinations

Check out reviews of Seoul hotels guests love

Signiel Seoul

10/10 Exceptional