It's a great location, highly recommend, quite and in the middle of live of this beautiful city Retimno. Great shopping, beautiful long beach with sand and warm water.
Beach is just 1 min walk and it's really close, we went swimming in the early morning and late everything for sunset.
Beds are good. Room is quite big and you find there everything to dry your swimwear.
Only teakettle in the room was missing.
Food in the hotel is ok, we had only breakfast, but around there are plenty of taverns, bars, coffeeshops, and supermarkets with fresh fruits and good prices.
Next i stayed in Agia Pelagia, it's terrible. Rethymno is really great place for great holidays